Your estimate
- Revenue lost per year
- $21,600
- Could be won back per year
- $6,480
- Revenue lost per week
- $450
- Missed appointments per year
- 144
An estimate from the numbers you entered, not a forecast.
How the numbers are worked out
- Missed appointments a year = appointments a week × no-show rate × weeks you work.
- Revenue lost = missed appointments × your average price. Costs you still carry for an empty slot (rent, materials, wages) are not subtracted, so this is the revenue you did not earn.
- What reminders could win back = revenue lost × the reduction you choose. The reduction is your assumption, not a promise: measure your own rate for a month before and after changing anything.
Questions people ask
What is a normal no-show rate?
It varies a lot by profession and by how appointments are booked. Use your own rate: count missed visits over a month and divide by the visits booked.
Does the calculator send my numbers anywhere?
Nothing is sent while you calculate: it runs in your browser. If you ask us to email you the result, we send that one message and do not keep your address.
Why subtract nothing for costs?
The point is the revenue you did not earn. Your fixed costs run whether or not the client arrives, so an empty slot is an expensive one.